User Acquisition Manager

Marketing

Europe / Ukraine, Remote

September 1, 2026

Full-time, contact

Our client is a leading game development company creating high-quality mobile games for players worldwide, including FPS shooters. Their developers, artists, designers, and marketing specialists work closely together to build engaging gameplay, strong visuals, and memorable player experiences.

They are looking for a User Acquisition Manager to plan, launch, optimize, and scale paid acquisition for free-to-play mobile shooter projects where approximately 90% of monetization comes from in-app purchases. The role is focused on Paid Social channels, primarily Meta Ads and TikTok Ads. The team actively automates campaign operations, including creative uploads, campaign management, and analytics.

Responsibilities

  • Plan, launch, and optimize advertising campaigns in Meta Ads and TikTok Ads;
  • Test hypotheses, validate results, and scale successful campaigns;
  • Analyze campaign performance and optimize campaigns based on key KPIs;
  • Contribute to creative production planning;
  • Collaborate closely with the ASO and Creative Production teams.

Requirements

  • 2+ years of experience working with Paid Social channels in GameDev or mobile apps;
  • Hands-on experience planning, launching, and optimizing campaigns in Meta Ads and TikTok Ads;
  • Strong Excel or Google Sheets skills, including pivot tables, data analysis, and reporting;
  • Experience with mobile attribution and analytics platforms such as AppsFlyer and Adjust;
  • Understanding of key UA metrics, including CPI, CPA, ROAS, LTV, Retention, and ARPU;
  • Experience designing tests, working with hypotheses, and validating results;
  • An AI-native mindset and regular use of tools such as Claude, Gemini, or ChatGPT to solve complex or non-standard tasks;
  • Intermediate English or higher (B1+).

Bonus points for

  • Experience with Google Ads UAC, AppLovin, Moloco, Unity, Mintegral, or incentivized channels;
  • Experience with mid-core projects where 80% or more of monetization comes from IAP.

We offer excellent benefits, including but not limited to

  • 100% Remote positions;
  • 15 working days of annual paid vacation;
  • 5 working days of annual paid sick leaves;
  • Working hours from 9/10 am to 6/7 pm with a 1-hour break.
  • Friendly and engaging professional team;
  • Opportunities for self-realization, career, and professional growth.

Application form

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Application form

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